With the advent of cloud storage applications, organizations increasingly use them as storage systems for all their digital assets. Google
In today’s ever-changing digital marketplace, rebranding is an inevitable milestone for most companies. Digitization is on the rise, new and
We see that 20% of your digital assets can help enable your sales teams’ 80% of the conversations. You can start small and still have a significant impact on enablement.
Marketing is strapped for resources and there is no good time to revamp your content. Sales Kickoffs offer a great opportunity to up your content.
If you are like any marketer, you are always hounded by your sales colleagues for latest collateral and intelligence that
Everyone agrees that Case Studies are effective and super-important. Yet, marketing teams could be creating more Case Studies. We always
Marketing and sales collateral is essential to your company’s success. And for young and small organizations, using Dropbox to store
In the B2B world case studies are ubiquitous. They are an important vehicle to demonstrate credibility to your customers and
Win Analysis and Case Studies are popular collateral vehicles for B2B marketers. They both are important to demonstrate credibility and scale